Just woke up with your head still in the clouds. Try waking up your taste buds with raspberry and rich licorice, combined with notes of fresh menthol. For a lasting freshness feeling.
The [BE YOU.] offers you much more than you could expect from a toothpaste: it protects against tooth decay, whitens teeth, provides lasting freshness, helps protect sensitive teeth, supports saliva production, fights plaque, and cares for and regenerates gums.
All thanks to enzymes, hydroxyapatite, and herbs.
The [BE YOU.] formula & benefits for your oral health:
950 ppm of high bioavailability and fast-acting fluoride (sodium monofluorophosphate) for the prevention of tooth decay.
Hydroxyapatite strengthens tooth enamel giving a unique shine, seals exposed dentin and relieves sensitive tooth pain. It’s amazing what this mineral can do for our teeth! It’s no coincidence that 95% of dentin is composed of hydroxyapatite.
Oxidoglucerase is a natural enzyme that fights harmful bacteria and naturally whitens teeth. It has the ability to stimulate saliva production and thus harmonizes the oral flora. It’s the way bees protect their honey from microbes.
Xylitol inhibits the growth of bacteria that cause tooth decay and naturally strengthens teeth. It comes from the birch tree and is a natural substitute for sugar, without however promoting the growth of bacteria as sugar does.
Echinacea, devil’s claw, and pennywort soothe and regenerate the oral mucosa and gums, while also having anti-inflammatory effects. They also support natural healing in case of treatment or post-surgery.
Bitter orange extract directly combats harmful bacteria.
Provitamin B5 moisturizes the oral mucosa and supports cell regeneration, while also having anti-inflammatory, healing effects.
Gentle on enamel with a very low abrasion index RDA, around 50.
Does not contain SLS. SLS is an aggressive foaming agent that can cause irritation of the oral mucosa and dry mouth. SLS has also been associated with the appearance of oral ulcers.
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