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L'Oreal Paris

Beauty that innovates

The L’Oréal Paris is the world's leading cosmetics brand, making the best beauty products available and accessible to everyone. From makeup and skincare to haircare and coloring, our pioneering spirit drives us toward scientific excellence and relentless innovation. L’Oreal Paris challenges stereotypes with a modern vision of femininity.

French culture inspires the creation of L'Oréal Paris products and beyond. Beyond cosmetics, the company represents free Parisian ambition and became a beauty partner at major events. Since 1997, L’Oréal Paris has been the official makeup partner of the popular Cannes Film Festival, putting its beauty expertise at the service of cinema. Furthermore, each year, we showcase our beauty expertise during Paris Fashion Week. As a "customer-centric" company, we leverage such events as an opportunity to share our beauty expertise with the public. Once a year, with "Le Défilé L'Oréal Paris," the first open runway for all, the beauty of Paris Fashion Week is democratized.

The L’Oréal Paris is the brainchild of Eugène Schueller, whose unique obsession with scientific progress would shape beauty then and now. After 110 years of pioneering scientific research, L’Oréal Paris proudly presents a range of highly advanced beauty products that are safe to use, with clinically proven effectiveness. The collection of ingredients took years to create, shape, and perfect: reparative Ceramide R for Elseve Total Repair, Mexoryl SX in our stable and ecological UV filter protection system, and Pro-Xylane —a sustainable anti-aging innovation of ecological chemistry, found in the Revitalift Laser.
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