Beauty that Innovates
The
L’Oréal Paris is the leading cosmetic brand in the world, making the best beauty products accessible and affordable to everyone. From makeup and skincare to hair care and color, the pioneering spirit that drives us leads us to scientific excellence and tireless innovation. L’Oreal Paris challenges stereotypes with a contemporary vision of femininity.
French culture inspires the creation of L'Oréal Paris products and more. Beyond cosmetics, the company represents the free Parisian ambition and has become a partner of beauty in many major events. Since 1997, L’Oréal Paris has been the official makeup partner of the popular Cannes Film Festival, putting its beauty expertise at the service of cinema. Additionally, every year, we showcase our beauty experience during Paris Fashion Week. As a customer-centric company, we use such events as an opportunity to share our beauty expertise with the wider public. Once a year, with the “Le Défilé L'Oréal Paris”, the beauty of Paris Fashion Week is democratized in the first open-to-all runway show.
The
L’Oréal Paris is the brainchild of Eugène Schueller, whose unique obsession with scientific progress would guide beauty then and now. After 110 years of pioneering scientific research, L’Oréal Paris proudly presents a range of highly advanced beauty products that are safe to use, with clinically proven effectiveness. The collection of ingredients took years to create, shape and perfect: repairing Ceramide R for Elseve Total Repair, Mexoryl SX in our stable and ecological UV filter system and Pro-Xylane – a sustainable innovation of anti-aging ecological chemistry, found in
Revitalift Laser.
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